Discovering Gone Arty

When I first learned about Gone Arty, founded in 2000 by José Verweij-Hoogendijk, I was inspired by their mission to empower small-scale producers across Zimbabwe, Swaziland, Ghana, Madagascar, Malawi, and South Africa. As a leading wholesale importer of African art and functional products, Gone Arty is deeply committed to fair trade, ensuring every artisan, retailer, and customer is part of an equitable journey.

What truly resonates with me is their role as a social enterprise. They reinvest profits into projects such as building workshops and training young artisans, thereby fostering both creativity and community. This aligns so closely with our values at Elsje Designs, where every piece we create tells a story of South African heritage and craftsmanship. 

Why This Matters for Elsje Designs

At Elsje Designs, our bold creations are more than just products; they’re a celebration of South African design. Our products, now en route to Europe, will soon invite a new audience to connect with the stories woven into every piece.

Where You’ll Find Us

Once our designs arrive, retailers can discover Elsje Designs at Gone Arty’s three B2B showrooms in the Netherlands:

• Culemborg: Our largest collection will be at the Eerlijk & Bijzonder Inkoopcentrum (Beesdseweg 5, 4104 AW Culemborg).
• Aalsmeer: Explore our creations at TICA Aalsmeer, a vibrant hub for home and lifestyle products.
• Venlo: Find us at TICA-Trends & Trade, a go-to for professional buyers.

These cash-and-carry showrooms are designed for B2B customers, with flexible hours to suit busy schedules. For more information, please contact Gone Arty directly.

Connect with Gone Arty

If you’re a retailer eager to stock Elsje Designs, contact Gone Arty to stay updated on our arrival:

Email: info@vhufuliart.nl

Phone/WhatsApp: +31 6 55683077 

Website: www.gonearty.nl

I also encourage you to follow Gone Arty on social media for updates on our products and their inspiring fair trade initiatives.

A Step Toward a Global Africa

Stay tuned for updates on when our designs land in Gone Arty’s showrooms. Thank you for being part of this journey, I look forward to seeing our creations shine in Europe!